The Creation Lab

Meet The Team

Matt Soper, Managing Director

Matt Soper

Managing Director

Matt offers many years' experience in the creative and technology industries, having worked with the Financial Times online, Nickelodeon, Capital Disney and Heart radio before starting The Creation Lab in early 2010. His passion for creativity and innovation has been integral to The Creation Lab’s success. 

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Ella Kitto, Digital Manager

Ella Kitto

Digital Manager

With a strong background in customer service, project co-ordination and content writing, Ella oversees the co-ordination of all our projects, from website builds to social media campaigns, ensuring that everything runs smoothly.

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Ashley Harvey

Ashley Harvey

Senior Web Developer

A self-taught developer with bags of experience, Ashley loves problem solving and creating bespoke systems for clients. He’s a master of code and spends his days building websites for our clients.

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Colleen Stewart

Colleen Stewart


Colleen joined The Creation Lab team as our designer. With a strong background in design, having worked for Mail Newspapers and YOU magazine as a Marketing Graphic Designer, Colleen has a natural flare for design which makes her an invaluable member of the team.

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Emily Hyett, Project Co-ordinator

Emily Hyett

Project Coordinator

Emily joined us to help with our thriving content department, working with our clients to ensure that we work closely with them every step of the way through their website project. If you ever call the office she will be the friendly voice at the end of the phone!

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Deena Mallon, Creative Writer

Deena Mallon

Creative Writer

Deena brings with her a wide variety of skills and experience from her degree in Journalism. She is a passionate, versatile writer with a passion for social media, and she writes blog articles, social media updates and website content for our clients.

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Josh Reeves

Video Producer

With past experience in the world of Television, Film, and Advertising, Josh has a wealth of experience when it comes to video production. He now dedicates his time to developing ideas with the talented team at The Creation Lab, before getting stuck into filming and editing. He'll go to any lengths to get that perfect shot!


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Chelsea Butler

Chelsea Butler

Digital Content Assistant

Chelsea became one of The Creation Lab team to assist our thriving content department. Along with a degree in Computer Animation, Chelsea has a passion for design and spends her time here finding the most creative ways of displaying content on our clients' websites!

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Samantha Dobbin. New Media Assistant

samantha dobbin

New Media Assistant 

Samantha joined the team to assist with the internal marketing of the business; taking control of our social media she spends her time tweeting, blogging and organising TCL events. Completing a degree in Fashion Communication, Samantha has a natural flair for social media and all things digital. 

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Will Samuel. Junior Web Developer

Will Samuel

Junior Web Developer

Will joined us to assist our growing development department, working with our designer to bring websites to life with the art of coding. With a strong background in building and running his own websites using various CMSs, Will is a great asset to The Creation Lab team. 

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Mohammed Al Hashamy. Graduate Web Developer

MOhammed al Hashamy

Graduate Web Developer

With a background in building websites for small businesses, Mohammed brings a wide variety of skills to the team. Along with a degree in Web Design, Mohammed has a passion for working with computers and spends his time here creating beautiful responsive websites for clients.


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Billy Arnold Apprentice

Billy Arnold


Billy joins The Creation Lab team as an apprentice, to help our thriving team of creatives. He’s hardworking and strives to overcome new challenges that he’s faced with. Billy has a passion for working with computers and as an apprentice, Billy will be learning a variety of skills.

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Imogen Sehmbi-Watgen, Digital Project Coordinator

Imogen Sehmbi-Watgen

Digital Project Coordinator

Imogen joined The Creation lab team as our Digital Project Coordinator, bringing her organisation skills to the team to ensure each individual project runs smoothly. Imogen spends her time working closely with our growing number of clients to ensure they are happy every step of the way. 

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