Blog Benefits

Category List


Tag List

SEO (67)
content writer (2)
Facebook Post (1)
Web (1)
Tweets (1)
sensory (1)
Instagram Captions (2)
sonos (1)
WordPress (2)
internet (1)
Blogging (9)
Instagram (14)
Twitter (12)
wunderlist (1)
loading (1)
questions (1)
paypal (1)
when should I post on Pinterest (1)
more conversion (1)
office antics (1)
How to stay creative (1)
Business advice (2)
location (1)
meta description (1)
today in digital (1)
blogger (1)
Google vs fake news (1)
Marketing Strategy (2)
Pinterest Tips (1)
digital design (1)
web deign (1)
ssl certificate, advice, help, business, website (1)
How to keep motivated to blog (1)
Perfect blog (1)
content management system (1)
How to (7)
Security (2)
Hashtag (1)
Perfect post (1)
tech (1)
Get to know the team (1)
Google Analytics (1)
Valentine's Day (1)
Video Production (10)
firefox (1)
How to build a recognisable brand (1)
Photography (3)
app (2)
visual (1)
Shadowban (1)
Social Media Help (2)
Future (1)
Hashtags (3)
A Simple Guide to... (8)
Logo design (2)
copy (1)
how to prepare for a redesign (1)
web developer (2)
day in the life (1)
Apps (5)
the team (1)
trello (2)
Social Media marketing (2)
Decades (1)
Mindset (1)
SEO VS PPC (1)
Website Design (7)
ranking (1)
optimisation (1)
Call-to-action (2)
brand building (2)
brainstorming (1)
creative agency (5)
professionalism (1)
Search Engine Optimisation (1)
blog tips (1)
Content Marketing (22)
concrete 5 (1)
Seasonal (1)
advice and support (1)
worldpay (1)
seo keywords (1)
Black Friday (1)
E-Commerce (2)
Manners (1)
Facebook and the election (1)
Money (1)
Creative (11)
media (1)
photoshop (1)
Business (48)
tips and advice (2)
iPhone (1)
Workplace (5)
Website Presenters (2)
Awwwards (1)
Data Protection (2)
kent (6)
help (5)
Helpful Tips (1)
Email Marketing (3)
GDPR (1)
Optimise (1)
Google's Algorithm (2)
editing (1)
Guide to Twitter (1)
Online (4)
magento (1)
Smartphones (5)
project coordinator (1)
Pay Per Click (2)
Images (5)
Web Design (21)
Guide (4)
Streaming (1)
Writers Block (1)
social network (1)
Analytics (1)
blog (10)
Productivity (1)
sonos music (1)
cookies (1)
Website Design Inspiration (2)
business tools (1)
Content (4)
creative writer (2)
Pinterest for Business (1)
Slow loading site (1)
SSL Certificate (1)
playlists (1)
Breakdown of Tweet (1)
inspiration for emails to send (1)
Recognisable logo (1)
text (1)
mobile (1)
the perfect instagram (1)
Snapchat (3)
hacking (1)
android (1)
Google (24)
gif (2)
Advice (9)
new technology (1)
blog post (1)
Social Media News (1)
Apple (3)
browser (1)
Halloween (1)
Business Page on Facebook (1)
Website and Logo design (1)
Viral (1)
Further your business (1)
humpday news (1)
what is the new data protection bill? (1)
Links (1)
Important (1)
How to be productive (1)
meet the team (5)
Email (2)
Uber in the Sky (1)
Cards (1)
day to day life (1)
ecommerce (1)
sharing (1)
Visual format (1)
Augmented Reality (2)
No internet (2)
web team (1)
Image Dimensions (1)
complete (1)
Facebook F8 (1)
Technology (20)
Rankings (1)
Colour Wheel (1)
UK prepares for brexit (1)
Food for Thought (3)
How to optimize Pinterest (1)
smart speaker (1)
mobile optimisation (6)
The Apprentice (1)
songs (1)
Olympics (1)
blogging tips (1)
Promote your business on Facebook (1)
Website Development (1)
Engagement on Instagram (1)
blog topics (1)
Websites (38)
Data Protection Bill 2017 (1)
application (1)
Voters (1)
Responsive Design (1)
Marketing Plan (1)
The perfect tweet (1)
Who's Targeting me? (1)
Newsletter (1)
payment (1)
how to use Facebook (1)
Conversion (3)
QR Code (1)
Logo (2)
Advice and Tips (2)
Tool (1)
Digital Agency (6)
Infographic (6)
Selfie (1)
website build (1)
digital conversation (1)
#hashtag (1)
Google Earth (1)
the creation lab team (1)
instagram bio (1)
firefox quantum (1)
LinkedIn (5)
posting (1)
2016 (2)
Crayon.co (2)
photos (1)
Marketing (18)
How-to (1)
What is the fold (1)
opencart (1)
#Lifeatloreal case study (1)
Tools (1)
The Fold (1)
software (1)
Google Stamp (1)
Encryption (1)
Updating an old website (1)
Extras (1)
Advertising (1)
Search (3)
PPC (3)
Digital Marketing Advice (1)
simple guide (1)
the creation lab (1)
Apple Watch (2)
Quick Response (1)
Click-Worthy (1)
January (1)
Seminar (1)
importance of a hashtag (1)
Emails (1)
LinkedIn for Business (1)
Kent Digital Awards (1)
digital marekting (1)
clients (2)
Drones (1)
Stock Photos (1)
Social (2)
Amazon (2)
slack (1)
Holidays (1)
voice search (1)
Innocent Smoothie Social Media (1)
office accessory (1)
https://www.bates-environmental.co.uk/ (1)
Facebook Header (1)
News (1)
basecamp (1)
organised and motivated tips (1)
Live (2)
Office (4)
New data laws (1)
Digital Content (1)
dartford (1)
Apple Pay (1)
Agency (2)
Facebook (11)
How to blog (1)
animation (2)
ring central (1)
Instagram Shadowban (1)
Free Seminar (1)
cms (1)
EU Regulations (1)
Emoji (1)
Creativity (11)
Ideas (2)
Oreo Social Media (1)
buzzsumo (1)
payment gateway (1)
Hosting (2)
Design (18)
CTA (1)
b2b (1)
graduate web developer (1)
How to beat writers block (1)
top tips (2)
Gadgets (4)
Agency Life (1)
friday (1)
IGTV (1)
Digital Marketing (52)
website projects (1)
gaming (1)
Brexit (1)
inspiration (16)
How to get personalisation right (1)
Trends (2)
Digital Age (1)
help and advice (1)
emily (1)
vero (1)
Festive (1)
Colour and Brand Relationship (1)
Political Parties (1)
Guide to Facebook (1)
Engagement (1)
finished (1)
2017 (1)
keywords (2)
YouTube (4)
Social Media Tips (2)
A guide to Instagram (1)
meta tag (1)
Inventions (1)
online shop (1)
Why you should attend a seminar (1)
Personalisation (2)
Rubric (1)
Risk (1)
Christmas (6)
content writing (1)
writing a blog (1)
photos we wouldn't have taken before camera phones (1)
Webdesign (2)
Virtual (1)
Digital (13)
visual content (1)
Apprentice Thoughts (1)
content creation (1)
Scheduling Social Media (1)
Drone (1)
diversity (1)
In-app Checkout (1)
inspiration for office (1)
branding (3)
team (1)
Load Time (1)
finalists (1)
Advertisement (2)
design inspiration (1)
Lifestyle (1)
Revolutionary (1)
UK (2)
Social Media (65)
2017 life (1)
2017 Election (1)
Brexit Data Protection Bill (1)
Colour (2)
Video (15)
Content Calendar (1)
blogs (2)
Pinterest (9)
Website (13)
speed (1)
Language (1)
Tips (17)
why do you need a blog (1)
ban from Instagram (1)
FAQ (1)
Web Development (23)
Case Studies (1)
Digital News (2)
Office Hacks (1)
Flipbook (1)
Optimization (1)
KDA (1)
AdWords (2)
Promotion on Instagram (1)
Promotion (2)
day in the life of (1)
How to be creative (1)

Tag Cloud

Seminargamingimportance of a hashtagquestionsslackStock Photos2017Free SeminarToolsViralAwwwardsthe creation lab teamData Protection Bill 2017AmazonOptimizationsmart speakerImage DimensionsInventionsNewsOfficeHow to stay creativeMoneyValentine's DayPay Per ClickPolitical Partiesinstagram biothe creation labbloggerAnalyticsA Simple Guide to...How to be productiveSEO VS PPCopencartMarketing StrategyFutureveroGoogle's Algorithmhumpday newsDigital ContentlocationWebsite DevelopmentHow toWho's Targeting me?No internetIn-app Checkouthttps://www.bates-environmental.co.uk/Business adviceWebsite PresentersPromotion#hashtaginternetGuide to TwitterShadowbanInfographicHow to build a recognisable brandSmartphonesGoogle EarthThe Apprenticetips and adviceoffice accessoryAdviceinspiration for emails to sendcontent writingFacebook and the electionWeb DevelopmentDigital AgencyMannersAppssimple guidemeta tagcontent creationconcrete 5AdvertisementResponsive Designwebsite projectsPerfect postdigital designrankingfridayGoogle vs fake newsDroneshackingcmsOreo Social MediaandroidWebsite Design InspirationCreativityExtrasFacebook PostUK prepares for brexitsoftwareData ProtectionHashtagsChristmashelpbrandingSocial Media NewsPromotion on InstagramPinterest TipsblogsLifestyleClick-WorthyOffice HacksSocial Media marketingprofessionalismcontent management systemhow to prepare for a redesignIdeasBrexitLinkedIn for BusinessKDAban from InstagramBusiness Page on Facebook2017 lifeQuick ResponseDigital AgeVisual formatRecognisable logoEngagementOlympicsHow-totop tipsHow to keep motivated to blogphotoshopMindsetsharingfirefoxLogoblogging tipsLinksVotersGoogle Stampsocial networkSearch Engine OptimisationEmailRevolutionaryGooglecookieswhat is the new data protection bill?WebYouTubeE-CommerceKent Digital AwardsWordPressvisual contentRubricFacebook HeaderContent Calendarproject coordinatorwriting a blogFlipbookWebsitemobilethe perfect instagramdartfordwebsite buildDigital Marketing AdviceLogo designInnocent Smoothie Social MediawunderlistappPromote your business on FacebookSearchsensoryvisualApple Watchcreative agencyoptimisation2017 ElectionVideo Productionkeywordsgraduate web developer#Lifeatloreal case studyiPhonetrellotextCardsloadingFacebookWebsite DesignPersonalisationday in the lifecreative writerConversionInstagram Captionsblog postWhy you should attend a seminarorganised and motivated tipstoday in digitalInstagramContent MarketingDigital MarketingFood for ThoughtPinterest for BusinesscompleteAgencyemilyCreativeAdvertisingFacebook F8mobile optimisationPerfect blogGet to know the teamEmail MarketingSecurityEmailsCase StudiesLoad TimeAppleSeasonalHolidaysCTAUpdating an old websiteDesignoffice anticshow to use FacebookAugmented RealityDigital Newswhen should I post on Pinterestsonoseditingkentwhy do you need a blogapplicationCall-to-actionTwitterbusiness tools2016ecommercemeet the teamEngagement on InstagramGoogle Analyticsday in the life ofinspiration for officeteamfinalistspaypalApple PayGDPRMarketingAgency LifeScheduling Social MediaAdvice and TipsLiveNew data lawsSlow loading siteHow to beat writers blockweb deignnew technologyTweetsblogdigital conversationdigital marektingMarketing Planthe teambrowserWorkplaceOptimisemagentoSelfieTrendsAdWordsGadgetsWeb DesignApprentice ThoughtsImportantEncryptionColour and Brand Relationshipseo keywordsPinterestsonos musicpayment gatewayBrexit Data Protection Billring centraltechOnlinebasecampThe FoldbrainstormingmediaFurther your businessUKJanuaryvoice searchdiversityWhat is the foldphotos we wouldn't have taken before camera phonesBloggingColour WheelSocialRiskColourbrand buildingSocial Media HelpProductivityWriters BlockSnapchatLanguageNewsletterPhotographyTechnologyStreamingfirefox quantumb2bEU RegulationsSSL CertificateHow to optimize PinterestCrayon.coSEOVideoThe perfect tweetmore conversionHashtagA guide to InstagramToolHow to blogHelpful TipsVirtualcontent writerDroneInstagram ShadowbanIGTVSocial Media Tipsblog topicsinspirationDecadesblog tipspaymentFAQFestiveanimationonline shopspeedpostingLinkedInssl certificate, advice, help, business, websiteGuide to FacebookBreakdown of TweetHalloweenSocial MediaWebdesignDigitalgifHostingday to day lifeplaylistsclientscopyHow to get personalisation rightmeta descriptionbuzzsumoImagesphotosBlack FridayContentTipsWebsite and Logo designEmojisongsadvice and supportBusinessPPCWebsitesweb developerUber in the SkyworldpayRankingsweb teamhelp and advicefinisheddesign inspirationGuideQR CodeHow to be creative


BENEFITS OF A BLOG FOR YOUR BUSINESS

Aug 24, 2012



Tags:
Category: Workplace Tips

A blog is extremely beneficial for your business, giving you the edge against your competitors and serving as a great marketing device. But you may be wondering what makes a blog so advantageous – isn’t it just for personal use, like a journal?

It’s actually defined as a discussion or information site about a particular topic, which is updated regularly and listed in reverse chronological order. Although there are many blog hosting websites for individuals to use, it’s also possible for a business to set up a blog on their website, and this is one of the services that we provide at The Creation Lab.

Perhaps the greatest advantage of a blog is the recognition it brings your business’ website. With Google placing more emphasis on good quality content, having a regularly updated blog boosts your website up the search engine results. Using a selection of relevant keywords in your posts (i.e. the most popular words people are searching for) will increase traffic to your website. Just one of your posts could go viral on social media and social bookmarking websites, and guarantee hundreds more viewers of your website.

With UK internet users making at least 2 billion search engine visits a month, a blog is arguably more effective than other advertising methods. Whereas an advertisement on a train or in a newspaper may get your business exposed, a blog is attracting the right people to your business. Therefore, if your blog is providing good information, it’s a low cost way to reach your target audience.

An additional benefit of blogging is the relationships you’ll build with your consumers. If you offer unbiased opinions and good advice, people will regard your business as trustworthy, and are more likely to use you over your competitors. A blog reassures consumers that your business is made up of experienced professionals who know their field and care about giving advice to others. It means you determine your reputation, because your blog can counter any bad reviews or negative comments you may have received elsewhere on the web.

You can instantly update your customers about developments or new products, and because the posts are listed in chronological order consumers can scroll through your company’s history. It shows how you have kept ahead of your competitors, with something unique to offer. Because a blog is so simple to update, within minutes you can incorporate images and videos, PDFs and other documents into your posts.

Hopefully this gives you an idea of what a blog can do for your business. If you have a good website that deserves to be seen, it makes sense to keep a blog updated, as it will increase traffic, display your business in a good light and provide your potential customers with high quality, relevant information about what you do.

Add Pingback

Please add a comment

You must be logged in to leave a reply. Login »