Cuttings

Category List


Tag List

Search (3)
inspiration for office (1)
paypal (1)
photos (1)
how to use Facebook (1)
Workplace (5)
day in the life of (1)
friday (1)
content writer (2)
blogs (2)
office accessory (1)
finished (1)
Webdesign (2)
Email (2)
Social Media Tips (2)
Advice and Tips (2)
Advertisement (2)
Risk (1)
media (1)
Breakdown of Tweet (1)
Who's Targeting me? (1)
gif (2)
what is the new data protection bill? (1)
Instagram Captions (2)
Important (1)
Money (1)
2017 Election (1)
the perfect instagram (1)
kent (6)
Social Media marketing (2)
digital conversation (1)
smart speaker (1)
Web Design (21)
Social Media Help (2)
Apple Watch (2)
today in digital (1)
gaming (1)
optimisation (1)
Infographic (6)
humpday news (1)
finalists (1)
day to day life (1)
SEO VS PPC (1)
when should I post on Pinterest (1)
brand building (2)
vero (1)
Images (5)
Halloween (1)
2016 (2)
the team (1)
importance of a hashtag (1)
How to be creative (1)
content management system (1)
basecamp (1)
2017 life (1)
Guide (4)
social network (1)
visual (1)
mobile (1)
Quick Response (1)
EU Regulations (1)
Slow loading site (1)
How to beat writers block (1)
https://www.bates-environmental.co.uk/ (1)
Colour and Brand Relationship (1)
Google vs fake news (1)
Web Development (23)
2017 (1)
Creativity (11)
sharing (1)
Political Parties (1)
Agency Life (1)
LinkedIn (5)
trello (2)
Free Seminar (1)
blogging tips (1)
Encryption (1)
Social (2)
GDPR (1)
Analytics (1)
Digital Age (1)
day in the life (1)
location (1)
Technology (20)
Office (4)
Snapchat (3)
Facebook Post (1)
meet the team (5)
News (1)
Web (1)
Conversion (3)
Gadgets (4)
LinkedIn for Business (1)
songs (1)
Creative (11)
Google Analytics (1)
digital design (1)
How to be productive (1)
Augmented Reality (2)
how to prepare for a redesign (1)
YouTube (4)
Writers Block (1)
KDA (1)
mobile optimisation (6)
Image Dimensions (1)
ring central (1)
#hashtag (1)
Trends (2)
How to (7)
Get to know the team (1)
FAQ (1)
Advice (9)
No internet (2)
simple guide (1)
Voters (1)
blog post (1)
Website Presenters (2)
Design (18)
Personalisation (2)
Viral (1)
worldpay (1)
The perfect tweet (1)
Apps (5)
sensory (1)
inspiration (16)
firefox (1)
Why you should attend a seminar (1)
Rankings (1)
In-app Checkout (1)
Language (1)
more conversion (1)
Twitter (12)
editing (1)
How-to (1)
hacking (1)
application (1)
Uber in the Sky (1)
Lifestyle (1)
playlists (1)
Engagement (1)
ecommerce (1)
iPhone (1)
graduate web developer (1)
emily (1)
advice and support (1)
Colour (2)
Website Design (7)
instagram bio (1)
Tools (1)
Stock Photos (1)
posting (1)
The Apprentice (1)
Hashtag (1)
Pinterest (9)
Ideas (2)
Holidays (1)
Drone (1)
digital marekting (1)
writing a blog (1)
Further your business (1)
Google (24)
A guide to Instagram (1)
Pay Per Click (2)
Video Production (10)
professionalism (1)
web deign (1)
office antics (1)
Cards (1)
Seasonal (1)
why do you need a blog (1)
Business Page on Facebook (1)
photos we wouldn't have taken before camera phones (1)
Brexit (1)
Content Calendar (1)
How to get personalisation right (1)
cookies (1)
How to keep motivated to blog (1)
Photography (3)
Digital News (2)
slack (1)
The Fold (1)
new technology (1)
tech (1)
SEO (67)
voice search (1)
January (1)
dartford (1)
Social Media (65)
Facebook (11)
buzzsumo (1)
Digital Marketing (52)
Kent Digital Awards (1)
New data laws (1)
app (2)
browser (1)
Future (1)
Manners (1)
top tips (2)
Apprentice Thoughts (1)
Data Protection Bill 2017 (1)
Instagram Shadowban (1)
WordPress (2)
What is the fold (1)
creative writer (2)
blog topics (1)
Productivity (1)
Business advice (2)
Valentine's Day (1)
Hashtags (3)
sonos (1)
the creation lab team (1)
Websites (38)
Christmas (6)
inspiration for emails to send (1)
seo keywords (1)
Seminar (1)
Security (2)
Promote your business on Facebook (1)
Recognisable logo (1)
Extras (1)
Data Protection (2)
Awwwards (1)
wunderlist (1)
Digital Marketing Advice (1)
Search Engine Optimisation (1)
QR Code (1)
text (1)
software (1)
meta description (1)
website projects (1)
Advertising (1)
Website (13)
Online (4)
Amazon (2)
Selfie (1)
keywords (2)
Google Earth (1)
Colour Wheel (1)
Email Marketing (3)
speed (1)
Shadowban (1)
android (1)
help (5)
Scheduling Social Media (1)
Case Studies (1)
Apple Pay (1)
ban from Instagram (1)
UK prepares for brexit (1)
Digital Content (1)
Agency (2)
brainstorming (1)
Newsletter (1)
Crayon.co (2)
questions (1)
magento (1)
payment (1)
web team (1)
meta tag (1)
loading (1)
Emails (1)
Google's Algorithm (2)
Marketing Plan (1)
Helpful Tips (1)
Facebook and the election (1)
web developer (2)
A Simple Guide to... (8)
branding (3)
design inspiration (1)
Optimise (1)
copy (1)
Blogging (9)
Marketing (18)
blog (10)
PPC (3)
Flipbook (1)
Tool (1)
Website and Logo design (1)
Live (2)
Black Friday (1)
Visual format (1)
Guide to Facebook (1)
help and advice (1)
tips and advice (2)
website build (1)
Business (48)
b2b (1)
Emoji (1)
Digital (13)
content writing (1)
CTA (1)
Load Time (1)
Links (1)
content creation (1)
Digital Agency (6)
the creation lab (1)
online shop (1)
Olympics (1)
Rubric (1)
#Lifeatloreal case study (1)
Content (4)
Office Hacks (1)
Pinterest for Business (1)
UK (2)
Decades (1)
Drones (1)
Google Stamp (1)
Website Development (1)
How to stay creative (1)
AdWords (2)
Tips (17)
Perfect blog (1)
Hosting (2)
Inventions (1)
How to build a recognisable brand (1)
Instagram (14)
cms (1)
project coordinator (1)
internet (1)
Responsive Design (1)
Brexit Data Protection Bill (1)
Click-Worthy (1)
Optimization (1)
concrete 5 (1)
Social Media News (1)
E-Commerce (2)
payment gateway (1)
Promotion on Instagram (1)
sonos music (1)
Call-to-action (2)
Festive (1)
How to optimize Pinterest (1)
firefox quantum (1)
animation (2)
diversity (1)
blog tips (1)
Engagement on Instagram (1)
Apple (3)
Mindset (1)
Website Design Inspiration (2)
Video (15)
Oreo Social Media (1)
Content Marketing (22)
Marketing Strategy (2)
Facebook Header (1)
Logo design (2)
Guide to Twitter (1)
team (1)
ranking (1)
Food for Thought (3)
Streaming (1)
Updating an old website (1)
photoshop (1)
Promotion (2)
opencart (1)
Virtual (1)
visual content (1)
Perfect post (1)
creative agency (5)
ssl certificate, advice, help, business, website (1)
business tools (1)
Innocent Smoothie Social Media (1)
Logo (2)
Tweets (1)
organised and motivated tips (1)
complete (1)
How to blog (1)
SSL Certificate (1)
Smartphones (5)
IGTV (1)
clients (2)
blogger (1)
Facebook F8 (1)
Revolutionary (1)
Pinterest Tips (1)

Tag Cloud

today in digitalCase StudiesMarketing StrategyRankingsDigital AgeRiskWebsite and Logo designAdWordsFestiveYouTubeToolsfridaymeta descriptioncookiesSocial Media NewsBloggingthe perfect instagramtrelloExtrassharingColourphotosA guide to InstagramRecognisable logoWebsite Designbusiness toolsToolBlack FridayOptimisecreative agencyweb teamGuide to FacebookEmojislackGoogle StampclientsImportantblog tipsCreativityfirefox quantumDigital NewsDigital ContentMannersvisualoffice accessoryInfographic#hashtagFacebook F8teamSeasonalSmartphonesFood for Thoughtgraduate web developerEmailscontent writingWordPressappandroidmore conversionGadgetsResponsive DesignImagessmart speakerHow to keep motivated to blogDigital Agencyweb deignnew technologyconcrete 5ChristmasSocial Media TipsfinalistsOnlineAdvertisementssl certificate, advice, help, business, websiteorganised and motivated tipscompleteValentine's DayVisual formatpaypalViralVideo ProductionUKWebsitesdiversityAppspayment gatewayBusinessCTAEU RegulationsSelfiecontent creationEncryptionapplicationContent MarketingFAQPinterestbrandingsoftware2017bloggereditingShadowbanHashtagsonline shopLanguageCall-to-actionwhat is the new data protection bill?EmailAnalyticsfinishedEngagement on InstagramDronesmobileSocial Media marketingInstagramBreakdown of TweetTipsGoogle vs fake newshow to prepare for a redesigninspiration for officeMindsettips and adviceemilyadvice and supportContent CalendarAmazonWebsiteFacebook Postoptimisationwhy do you need a blogmeet the teamSnapchatmediaData Protection Bill 2017helpcontent writerPolitical PartiesHelpful Tipsthe creation labHow to beat writers blockNew data lawsinstagram bioWebNo internetSocial Media HelpUber in the SkyLinkedIninspiration for emails to sendNewsletterKDADigital MarketingIGTVTechnologydesign inspirationHow to get personalisation rightSSL CertificatekentLoad TimeCardsFacebookFlipbookpaymentCreativedigital designrankingtechban from InstagramblogWhat is the foldtop tipswhen should I post on PinterestcmswunderlistHow toPay Per ClickWebsite DevelopmentBrexit Data Protection BillLiveveroDroneKent Digital AwardsWebsite PresentersMarketingSearchPhotographyOffice HacksSecuritysensoryGoogle EarthHow to build a recognisable brandsonos musicLifestyleDigital Marketing AdvicemagentoGoogle AnalyticsTweetsGuideLogo designFacebook HeaderBusiness Page on FacebookGoogle's Algorithm2017 lifeRubricbuzzsumoimportance of a hashtagprofessionalismUK prepares for brexitContentFurther your businesscontent management systemThe Foldblog topicsConversionhttps://www.bates-environmental.co.uk/b2bsimple guideoffice anticsHow-toDesignOptimizationWeb DevelopmentHostingUpdating an old websiteVirtualecommerceFutureHow to blogFree Seminarday in the life ofAwwwardsbrowserGet to know the teamWho's Targeting me?project coordinatorSEOQR CodeinternetClick-Worthyweb developerIn-app CheckoutVideoWorkplaceplaylistsSocial MediaFacebook and the electionbrainstormingOfficeAgencyday in the lifePerfect blogA Simple Guide to...postingspeedThe perfect tweetday to day lifeAgency LifeApple PayImage DimensionsHow to optimize Pinterestdigital conversationblog post#Lifeatloreal case studyTrendshelp and advicevoice searchCrayon.coPromotionSocialPromote your business on FacebookRevolutionaryNewsinspirationAugmented RealityHow to be productiveApprentice ThoughtsThe ApprenticeGoogleblogging tipsPromotion on Instagramvisual contentring centralSearch Engine OptimisationWeb Designhow to use FacebookProductivityAppleblogsWebsite Design InspirationWhy you should attend a seminarMoneyWebdesignsocial networkBusiness adviceAdviceScheduling Social MediaTwitterLinkedIn for BusinessPPCcreative writerHow to stay creativehackingApple WatchInstagram Captionsdigital marektingOlympicsBrexitLogoHow to be creativeHolidaysloadingSEO VS PPCgamingcopydartfordDigitalthe teamSlow loading site2017 ElectionworldpayWriters BlockGuide to TwitterData ProtectionInstagram ShadowbanIdeasColour WheelanimationPinterest for Businessfirefoxkeywordshumpday newsopencartStreamingStock PhotosDecadesMarketing PlanLinksSeminarwebsite buildseo keywordsOreo Social Mediawriting a blogphotoshopPersonalisationmeta taggiflocationEngagementE-Commerce2016Quick Responsebasecampmobile optimisationquestionsColour and Brand Relationshipsonosphotos we wouldn't have taken before camera phonesJanuarysongsVotersiPhonePerfect postHashtagthe creation lab teamwebsite projectsInnocent Smoothie Social MediaAdvertisingGDPRtextPinterest TipsEmail MarketingAdvice and Tipsbrand buildingInventionsHalloween


Why Should I Have A Website?

Aug 20, 2012

A good website is integral for any business, and we at The Creation Lab offer custom website design and development to fill this need. But why is a website so important?
 

If your business has a website, it presents a good professional image to the consumer. With over 185 million active websites in the world, there are now more businesses with a website, than without. Having a website instantly puts your business on this map, making it accessible to anyone surfing the internet.
 

It is highly likely that someone finding out about your business (either through word of mouth or written down) is going to “google it”. If they find a well-designed, informative website, it reassures them that you are a legitimate business. It also eradicates your competitors – if they have a website and you do not, they are at an immediate advantage.


In just four years, the number of worldwide internet users has doubled, increasing from 1.15 million in 2007 to a massive 2.27 billion in 2012. What other marketing medium boasts such an international increase? With a website, you can take your local business to a global level overnight, reaching millions of people across the planet. It’s the most cost-effective way of reaching the most people.


Ever wished your business could be active 24/7? With the presence of a website, your business is on display all day, every day. There is always a wealth of knowledge accessible to your consumer, available in a short space of time. Without you even being present, a website can explain everything a potential client needs to know. This means if they go on to contact you directly, they already have an understanding of what your business is about.


A website, therefore, reduces repetitive phone calls and email enquiries. Any simple questions can be answered online, through an “About” or “FAQs” section. Through this, you are providing satisfying customer service, as well as leaving you with more time. Moreover, an online enquiry form is helpful for web users, making it easy for them to contact you if there are any further queries.


Another great advantage of a website is its flexibility. Whereas a printed brochure is expensive and arduous to update, online content can be refreshed and added to at any time. A website caters for your changing business; it’s actually beneficial to keep your website’s content fresh and appealing to suit your audience. It’s a multi-dimensional platform for your business, acting as a brochure, newsletter, blog, contact page, gallery, and portfolio all in one. Essentially, a website can be anything you want it to be.


A word of warning, though. Although a website is important for your business, it can be detrimental to your image if it looks bad or doesn’t function properly. This sounds obvious, but a business’ website is often the first point of contact for the consumer, and they will be put off if they cannot find their way around it.


But if you keep on top of your website, uploading fresh and interesting content regularly, it is sure to work wonders for your business.



Category: Websites

Add Pingback

Please add a comment

You must be logged in to leave a reply. Login »