5 Ways Virtual Tours Can Improve Your Business
Oct 06, 2016
Virtual tours are a panoramic simulation of a real place or setting, made by taking a series of photos. You can click onto them and drag around the room, giving you a full view of the location. So, if you have an impressive events room or just want to give an insight into your company, a virtual tour is a great way of doing it!
We produce high quality virtual tours here at the creation lab, and we wanted to let you know just what they can offer to a business in 5 simple points. So let’s get started!
Memorable
Having a virtual tour on your website will make you more memorable to your clients. If they have already seen the premises you offer, they will feel a sense of familiarity when they arrive. It will also mean that customers know what to expect, meaning they won’t have higher or lower expectations and then feel let down.
It is also quite a unique asset to offer, not every site will have this so you will stand out from other competitors. If you are offering a virtual tour where other companies aren’t people are more likely to remember you!
Modern
A virtual tour is a modern creation, and can give your business a sense of being very up to date if you offer it on your site. So if you just want to give your website a quick update and bring it up to speed with technology, a virtual tour is a great way of doing this.
The virtual tour has been utilised by many places, including Tate modern and it has been found that virtual tours increase bookings by up to 85%.
Accessibility
Having a virtual tour can mean that people who are disabled or have restricted access to places can still look around your business from the comfort of their home. This will create a good feeling about your business and means more people may consider using it.
It also means that people who live far away and may not be able to travel down to see your site can now view it online, this provides ease for the client and saves a lot of time and effort.
A virtual tour provides the ability to ‘do it yourself’ when it comes to touring your premises, delivering comfort and ease to your clients.
Engaging
A virtual tour allows you to engage with your customers more than just static images. They can get a real feel for the business and how you work. Nothing is staged and the customer can get a realistic expectation of what they will receive. There are no shots of strange angles or corners of rooms that might leave a customer questioning what they will get.
If a picture paints a thousand words, a virtual tour can achieve so much more! Customers like to feel that they can fully navigate a business through their website, and a virtual tour provides this and more by welcoming them in and showing them around.
Stand out
Virtual tours on websites are proven to increase web traffic through sites and your SEO ranking on google.
Virtual tours encourage visitors to your website to stay on it for longer, which means they have less time to spend on a competitor’s site. A client is more likely to choose a company who has a high quality, professional virtual tour over a company who just have a few static images.
Overall, a virtual tour is a great way to engage with and be fully accessible to your customers. It shows honesty and openness, welcoming in everyone to take a look around your business.
If you’re interested in a virtual tour for your business, why not take a look at some of the ones we at The Creation Lab have provided in the past here. Or get in touch with a member of our friendly team to discuss what we can do for you.
Add Pingback