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GOOGLE'S ALGORITHM EXPLAINED

An algorithm is what decides whether your website is good enough to be included in search results, and how high it should appear compared to other websites.
An algorithm is what decides whether your website is good enough to be included in search results, and how high it should appear compared to other websites. Here's Matt explaining… https://thecreationlab.co.uk/blog/2015/02/googles-algorithm-explained/

GOOGLE ISSUES MOBILE USABILITY WARNINGS, SPARKING NEW ALGORITHM RUMOURS

A large number of website owners have received notifications from Google warning that their website is not mobile friendly
A LARGE NUMBER OF WEBSITE OWNERS HAVE RECEIVED NOTIFICATIONS FROM GOOGLE WARNING THAT THEIR WEBSITE IS NOT MOBILE FRIENDLY. These mass notifications, sent by email and via Goog… https://thecreationlab.co.uk/blog/2015/02/google-issues-mobile-usability-warnings-sparking-new-algorithm-rumours/

SIMPLE WAYS TO MAKE YOUR WEBSITE BETTER TODAY

Here at The Creation Lab we often compare websites to brick-and-mortar stores – in the same way that a shop in the high street needs a fresh lick of paint every so often, a website needs regular “virtual maintenance” to keep it in tip-top condition.
Here at The Creation Lab we often compare websites to brick-and-mortar stores – in the same way that a shop in the high street needs a fresh lick of paint every so often, a websit… https://thecreationlab.co.uk/blog/2014/06/simple-ways-make-your-website-better-today/

20 GOOGLE TIPS AND TRICKS YOU DIDN'T KNOW

We all make Google searches like it is second nature, most of us using it to answer questions on a daily basis. But what if our searches could be made even better?
We all make Google searches like it is second nature, most of us using it to answer questions on a daily basis. But what if our searches could be made even better? Whether it's… https://thecreationlab.co.uk/blog/2014/02/20-google-tips-and-tricks-you-didnt-know/

5 WAYS TO RUIN YOUR SEARCH ENGINE RANKING

Do you want to see your website at the bottom of Google’s search results? Are you afraid people may find your website when they do an online search?
Do you want to see your website at the bottom of Google’s search results? Are you afraid people may find your website when they do an online search? Hopefully you'll be answeri… https://thecreationlab.co.uk/blog/2014/01/5-ways-ruin-your-search-engine-ranking/

15 MOBILE BROWSING STATISTICS (+ HOW THEY RELATE TO YOUR BUSINESS)

How many people do you know with a non-smartphone? I used to be the only one without a smartphone in The Creation Lab office – I couldn’t bear to part with my simple, indestructible Samsung with its good ol’ fashioned keypad.
How many people do you know with a non-smartphone? I used to be the only one without a smartphone in The Creation Lab office – I couldn’t bear to part with my simple, indestruc… https://thecreationlab.co.uk/blog/2013/10/15-mobile-browsing-statistics-how-they-relate-your-business/

4 STEPS TO EFFECTIVE CONTENT MARKETING

Although we spend a lot of time creating websites at The Creation Lab, we also know how important it is to get a website noticed online, as you want people to see how good it is!
Although we spend a lot of time creating websites at The Creation Lab, we also know how important it is to get a website noticed online, as you want people to see how good it is! … https://thecreationlab.co.uk/blog/2013/09/4-steps-effective-content-marketing/

10 QUESTIONS EVERY WEBSITE OWNER MUST ASK

If you own a website, make sure you ask yourself these 10 questions regularly. This will make sure your website is as effective as it can be!
If you own a website, make sure you ask yourself these 10 questions regularly. This will make sure your website is as effective as it can be! What is the purpose of this websit… https://thecreationlab.co.uk/blog/2013/07/10-questions-every-website-owner-must-ask/

HOW TO TURN WEBSITE VISITORS INTO CUSTOMERS

At The Creation Lab we often get asked about how a new website will increase sales. After all, this is what everything boils down to. While you could be getting hundreds or even thousands of visitors a month, if you’re not seeing an increase in sales, wha…
At The Creation Lab we often get asked about how a new website will increase sales. After all, this is what everything boils down to. While you could be getting hundreds or even t… https://thecreationlab.co.uk/blog/2013/05/how-turn-website-visitors-customers/

WHAT IS A VIRTUAL TOUR AND WHAT ARE THE BENEFITS?

At The Creation Lab we offer a wide range of services, but perhaps the most underrated of these is the virtual tour. While this service may not be applicable to some businesses (the online shop, for example), virtual tours can be really useful for a numbe…
At The Creation Lab we offer a wide range of services, but perhaps the most underrated of these is the virtual tour. While this service may not be applicable to some businesses (t… https://thecreationlab.co.uk/blog/2013/04/what-virtual-tour-and-what-are-benefits/

8 EFFECTIVE TYPES OF WEB VIDEO FOR BUSINESSES

Embracing online publishing trends is advisable for businesses wanting to build a rapport with potential customers. But once you have a great website and have set up social media accounts – Twitter, Facebook, Google , Linkedin – what do you share with peo…
Embracing online publishing trends is advisable for businesses wanting to build a rapport with potential customers. But once you have a great website and have set up social media … https://thecreationlab.co.uk/blog/2013/03/8-effective-types-web-video-businesses/

THE DEFINITIVE GUIDE TO INCREASING YOUR GOOGLE PAGE RANK

When we meet with business owners on our website consultations, one of the first things people ask us is, “can you get me to the first page of Google?” This is a great question – it shows us that you want to people to see your website, and that you care a…
When we meet with business owners on our website consultations, one of the first things people ask us is, “can you get me to the first page of Google?” This is a great question – … https://thecreationlab.co.uk/blog/2013/03/definitive-guide-increasing-your-google-page-rank/

16 HELPFUL SEO RESOURCES

The problem with Search Engine Optimisation is that it’s hard to keep on top of it. With so many changes happening all the time, it’s difficult to know whether you are doing the right thing. Thankfully there’s a whole host of blogs and websites to help us…
The problem with Search Engine Optimisation is that it’s hard to keep on top of it. With so many changes happening all the time, it’s difficult to know whether you are doing the r… https://thecreationlab.co.uk/blog/2013/01/16-helpful-seo-resources/

A GUIDE TO YOUTUBE PART TWO: HOW TO USE YOUTUBE

In the first part of our YouTube guide we looked at why companies should use YouTube to further their brand. Now comes the practical part – how do businesses use YouTube? Follow our simple steps and you’ll soon be on your way.
In the first part of our YouTube guide we looked at why companies should use YouTube to further their brand. Now comes the practical part – how do businesses use YouTube? Follow o… https://thecreationlab.co.uk/blog/2013/01/guide-youtube-part-two-how-use-youtube/

A GUIDE TO YOUTUBE PART ONE: WHY USE YOUTUBE?

YouTube isn’t just a place to see amusing videos of cartoon cats. Use it effectively, and this online giant can considerably increase your brand’s credibility.
YouTube isn’t just a place to see amusing videos of cartoon cats. Use it effectively, and this online giant can considerably increase your brand’s credibility. YouTube is curre… https://thecreationlab.co.uk/blog/2013/01/guide-youtube-part-one-why-use-youtube/

HOW TO IMPROVE YOUR ONLINE PRESENCE IN 2013

Is your New Year’s Resolution to see an improvement in your online presence? There are many things you can do to help achieve this goal, some of which are free. Use the checklist below to see how you can grow your business online this year.
Is your New Year’s Resolution to see an improvement in your online presence? There are many things you can do to help achieve this goal, some of which are free. Use the checklist … https://thecreationlab.co.uk/blog/2013/01/how-improve-your-online-presence-2013/

HOW TO WRITE AN EFFECTIVE BLOG POST

A good blog post attracts readers, encourages them to share your content, increases traffic to your website and can even improve your Google ranking. Well-written blogs can also work wonders for the local business, as it increases credibility.
A good blog post attracts readers, encourages them to share your content, increases traffic to your website and can even improve your Google ranking. Well-written blogs can also w… https://thecreationlab.co.uk/blog/2012/12/how-write-effective-blog-post/

WHAT MAKES A GREAT WEBSITE

This is the golden question when it comes to your online presence. Anyone who has thought about creating a website for their business knows that it needs to be eye-catching, engaging and user-friendly, but what exactly does this look like?
This is the golden question when it comes to your online presence. Anyone who has thought about creating a website for their business knows that it needs to be eye-catching, engag… https://thecreationlab.co.uk/blog/2012/11/what-makes-great-website/

THE BENEFITS OF A WALK ON PRESENTER

When you look at the statistics it's clear to see the impact video has had on web marketing. The average retail site visitor will spend 2 minutes longer on a website with a video, and people who view a video are 64% more likely to purchase a product. Walk…
When you look at the statistics it's clear to see the impact video has had on web marketing. The average retail site visitor will spend 2 minutes longer on a website with a video,… https://thecreationlab.co.uk/blog/2012/10/benefits-walk-presenter/

WHAT IS A META TAG?

Here at The Creation Lab we always make sure to add meta tags after finishing websites, as they are essential for ensuring a page rank on Google. But what exactly is a meta tag, and what’s its purpose?
Here at The Creation Lab we always make sure to add meta tags after finishing websites, as they are essential for ensuring a page rank on Google. But what exactly is a meta tag, a… https://thecreationlab.co.uk/blog/2012/10/what-meta-tag/

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